
OUR TOP FAQ'S
Rocky Chow was created to bring whole-food, plant-based nutrition to the dog bowl with the same intention we bring to our own. These FAQs answer the questions that matter most, from ingredients and nutritional benefits to feeding, storage and what makes Rocky Chow a nutritionally complete, plant-powered dog food designed to help our besties thrive!
WHAT DOES WHOLE FOOD, PLANT-BASED MEAN?
Whole-food, plant-based nutrition centers nutrient-dense foods derived from plants, prepared in ways that preserve their nutritional integrity while supporting digestibility, flavor and function.
The emphasis is on minimally processed foods that retain the fiber, vitamins, minerals, healthy fats and naturally occurring phytonutrients that make plants so nutritionally powerful.
WHERE DO ROCKY CHOW INGREDIENTS COME FROM?
We choose whole and minimally processed ingredients based on nutritional value, quality and consistency, which means Rocky Chow can include both fresh and frozen produce depending on the ingredient.
Frozen vegetables allow us to use nutrient-rich whole foods year-round while maintaining greater consistency from batch to batch, and produce that is frozen soon after harvest can retain an excellent nutritional profile. What matters most to us is what an ingredient contributes nutritionally, how it is handled and how little unnecessary processing it undergoes before making its way into Rocky’s bowl.
DOES ONE 16 OZ PACKAGE EQUAL ONE MEAL?
Not necessarily. A Rocky Chow pouch contains 16 oz / 454 g of food, but package size and serving size aren’t the same thing.
One pouch may provide several meals for one dog and fewer for another depending on size, calorie needs, activity level and feeding routine.
If you’re unsure, share the package information with your veterinarian or veterinary nutritionist for individualized guidance.
HOW MUCH ROCKY CHOW SHOULD I FEED MY DOG?
There isn’t one universal portion that works for every dog because body weight is only one part of determining how much food your bestie needs.
Age, activity level, body condition and individual calorie requirements all play a role, which is why Rocky Chow’s feeding recommendations are intended to provide a starting point rather than an identical portion for every dog of a particular size.
Pay attention to your dog’s body condition, energy level and individual needs, and adjust the amount when appropriate.


